Philadelphia Commercial Signage Planning: Local Site, Landlord, and Permit Questions

A commercial sign project at a Philadelphia address has three separate sets of constraints, and only one belongs to the sign company. The building decides what can physically be mounted, reached, and powered.

Updated on
Conceptual dusk view of a commercial street with an illuminated building sign, presented as a planning illustration rather than a specific project.

A commercial sign project at a Philadelphia address has three separate sets of constraints, and only one belongs to the sign company.

The building decides what can physically be mounted, reached, and powered. The lease decides what the property will allow you to install on it. The reviewing authority for that address decides whether the proposed sign can be approved there at all. Those three answers arrive at different times, from different parties, and any one of them can change a design that already looked finished.

Delays often trace back to a question nobody owned. Work through these questions before requesting quotes, then revisit them before approving anything for production.

Start with the address, not with the sign

Start with an accurate description of the place the sign has to go. A logo file can wait.

Record what is physically there: Write down what you can observe from the ground, without climbing, reaching, or opening anything:

  • the width and height of the area you believe is available on each elevation, with a note on how each figure was obtained
  • the construction of the surface behind the finish, if it is known, and whether it appears to have been altered
  • existing signs, existing mounting hardware, filled holes, old raceways, and anything a previous tenant left in place
  • what is directly above, below, and beside the intended position, including canopies, awnings, downspouts, security devices, and neighboring tenant signage
  • whether power exists at the intended position, and whether that is confirmed or only assumed
  • how the storefront is approached: on foot, by vehicle, from which directions, and at what distance the sign first has to be readable
  • how much competing visual information sits on the same block

Photograph each elevation straight on from a consistent distance, then take a wider view that shows the building in its setting. If you are considering an illuminated sign, photograph the block after dark as well. Ambient light on a busy commercial corridor changes what an illuminated face has to do to be read.

Do not diagnose what you cannot safely reach: Stay on the ground for this part of the work. No ladder, no reaching inside a cabinet that may still be energized, no pulling a retainer, and no dimension taken from any position you have to climb to. If an existing sign is dark, uneven, loose, or damaged, record and photograph the condition and stop there. Evaluating it belongs to a qualified party on site. A quote request should describe a condition, not conclude a cause.

Record what you can observe safely instead, and record it in a form somebody else can act on. Photograph the condition from the ground, note the date you observed it, and describe what you see in plain terms: which elements are dark rather than why, where a gap or a stain appears, whether the condition changed after weather or only after dark. Say which observations are confirmed and which are assumed. Then name the party who will evaluate it, because that is a different question for each condition. Anything electrical belongs to a licensed electrician, anything structural or load-related belongs to a qualified engineer, and anything requiring elevated access belongs to whoever is equipped and insured to work at height. A description plus a date lets each of those parties price a visit. A guess about the cause can send the wrong one.

Find the records that already exist: Original sign drawings, earlier permit paperwork, prior vendor invoices, lease sign criteria, recorded property restrictions, and whatever is known about the circuit serving an existing sign will answer questions no photograph can. They tell you what was previously installed, what was previously reviewed, and what the property has already accepted.

Those files are often incomplete at older commercial properties. If records are missing, say so in the quote request. Otherwise, an unverified assumption can find its way into the specification and later become a change order.

The lease often constrains the design before the city does

For a leased storefront, a multi-tenant building, a shopping center, or a mixed-use property, the property's own sign criteria commonly restrict the design more tightly than anything else in the project. They can govern sign type, size, projection, materials, color, mounting method, illumination approach, and the hours a sign may be lit.

Ask for the written criteria, not a summary: A lease clause reading "signage subject to landlord approval" has not answered anything. Request the actual written sign criteria for the property, and read them against what you intend to install before a designer starts work. If no written criteria exist, ask for that in writing too, because the absence of a standard is itself a fact the provider needs.

What arrives under that heading varies. At a shopping center or a managed multi-tenant building it may be a formal criteria document covering permitted sign types, maximum dimensions, projection, materials, color, mounting method, illumination, and submittal format. At a smaller storefront it may be a paragraph in the lease, an exhibit attached to it, or a recorded restriction that predates the current owner. Read whichever version you receive against your intended sign before design, and note what it does not address, since silence is not permission. If the property will only summarize its rules on a call, ask for the summary by email and confirm that it is the standard the property will apply to your submittal. A verbal assurance from one manager rarely survives a change of manager, and it is not something a provider can price against.

Settle the approval process in writing:

  • Who submits the proposed design, and in what form?
  • Who on the property side approves it, and how long does that party usually take?
  • What does the approval actually cover: the concept, the exact drawing, the materials, or all of it?
  • Does the property require a specific installer, specific insurance, or specific working hours?
  • Does the property or the tenant file for any required local review?
  • What happens to the sign, and to the mounting surface, at the end of the lease?

Get written property approval before you commit to fabrication. A design that satisfies the city and fails the lease is still a design you cannot install.

Treat local review as an address-specific question

Requirements for commercial signs are set and applied locally, and what applies to your building depends on that specific address, that property, and the sign you are proposing. Do not carry an assumption from a previous project, from another block, or from an article. That includes this one.

Go to the reviewing authority itself rather than to a summary of it. For a Philadelphia address, the City publishes its own instructions for the two permit types a commercial sign project most often involves: how to get a zoning permit and how to get a building permit. Read those pages as the City's description of its own process, not as a determination about your sign. Whether either applies to your project, which one comes first, and what a complete submission has to contain remain address-specific and sign-specific questions to confirm with the City before anyone designs against an assumption.

Confirm the following early and in writing:

  • which authority reviews signs at your address, and how a determination is requested
  • whether the sign you have in mind requires review at all, or whether the proposed work is treated differently from new installation
  • what a complete submission has to contain, and in what format
  • whether any part of the submission has to be prepared or sealed by a qualified engineer, a licensed electrician, or another qualified party
  • what fees apply, who pays them, and whether they sit inside or outside the quote you are comparing
  • whether any additional review applies because of the property's location, character, or history
  • what inspection, if any, follows installation, and who is responsible for arranging it

Timelines for review vary and can change. Treat any duration you are given as a planning input for that specific address, confirmed with the reviewing authority, rather than a date your opening can be scheduled against.

Building conditions that quietly change the scope: A few physical conditions can complicate the work. Unless someone checks early, they may not surface until the project is already underway.

Mounting surface. What the sign attaches to matters more than what the facade looks like. If the construction behind the finish is unknown, altered, or inconsistent across the elevation, that is a question for a qualified party rather than an assumption in a quote.

Weight, size, and wind exposure. A change in dimensions, depth, or sign type can change whether structural evaluation or supporting documentation is required. Whether that applies to your project is address-specific and belongs with a qualified engineer where one is needed.

Power. Illumination is not a line item on a sign order. Confirming what circuit exists, whether it is suitable, and who performs any new work is separate from designing the sign. Electrical work belongs to a licensed electrician, and the quote should mark it included, excluded, or arranged separately.

Access. Sidewalk width, pedestrian traffic, parking restrictions, overhead obstructions, and business hours all affect what equipment an installer can bring and when work can happen. Access constraints are cost, and they are frequently absent from an early estimate.

Who has to answer each question

Responsibility depends on the property, the lease, and each provider's stated scope. Put each assignment in writing. The rows are ordered the way this address will force them on you: what the sign attaches to, what it takes to reach that position, and what comes down first are the items that decide the rest, so they lead rather than trail.

Item to settle Question to answer in writing Parties normally positioned to answer
Mounting surface Who confirms what the sign attaches to and whether it suits the proposed sign? Qualified evaluator, property, sign provider
Access equipment Who provides and pays for the equipment needed to reach the position? Installer, property
Installation and removal Who installs, who removes existing signage, and who disposes of it? Installer, sign provider
Surface repair Who repairs the elevation where old hardware, raceways, or filled holes are left behind? Installer, sign provider, property
Site access Who arranges access, parking, pedestrian control, and permission to work? Property, installer
Structural documentation Is any structural evaluation or sealed document required, and who prepares it? Qualified engineer, sign provider
Site evaluation Who visits the address, what do they evaluate, and is the visit priced? Property, sign provider
Field measurement Who measures at height, and who carries a refit if the finished sign does not fit? Sign provider, installer
Property approval Who submits the design, which written criteria apply, and who approves? Property owner, property manager, tenant
Local review Who determines whether review is required, who files, and who pays fees? Reviewing authority, sign provider, property
Electrical supply Whose scope covers the circuit, disconnect, and final connection? Licensed electrician, property, sign provider
Artwork and proofs Who supplies vector files and color references, and who approves the proof? Tenant, designer, sign provider
Fabrication scope What is produced, and what is excluded from the shop's work? Sign provider, fabricator
Freight and receiving Who ships, who receives and inspects, and who carries transit risk? Carrier, property, installer
Post-installation review Who reviews the finished sign, including after dark, and how is a deficiency reported? Property, sign provider, installer

This table assigns no work to Signage.com or to any other provider. It identifies decisions the tenant, property, designer, sign provider, engineer, licensed electrician, fabricator, carrier, installer, and reviewing authority may need to settle for a specific project.

Compare quotes on the same scope: Two quotes can both say "new storefront sign" and describe different projects. Ask each provider to mark every item as included, excluded, or handled under a separate scope:

  • site visit, field measurement, and evaluation of existing conditions
  • design work, the number of proof rounds, and redraw work if the supplied artwork cannot be used
  • materials, construction, finish, and graphics method
  • illumination components and internal wiring
  • the electrical circuit, disconnect, and final connection
  • structural or engineering evaluation and any documents it requires
  • property and landlord submittal work
  • determination of whether local review applies, the application, fees, and responses to review comments
  • crating, freight, receiving, and storage before installation
  • access equipment, pedestrian control, and work outside normal hours
  • installation, removal of existing signage, and disposal
  • repair of the mounting surface after removal
  • post-installation review and the correction path
  • what the written warranty covers, for how long, and what voids it
  • taxes and every assumption behind the total

Read the exclusions before the totals. A quote can look lower because it stops earlier, and a responsibility boundary left blank usually becomes the tenant's boundary.

Once two quotes describe the same scope, the remaining differences are in the providers themselves. The questions that separate them are covered in what to verify when choosing a sign company in Philadelphia.

What to gather before requesting a quote

You can start a conversation without all of this. Each confirmed detail simply removes one assumption from the estimate, and the package divides into two halves.

The first half describes the building. Give the property address with a note on how and from where the sign is normally seen, photographs of each elevation straight on plus a wider context view, night photographs of the block if illumination is intended, the available area on each elevation with a note on how it was measured, and what is known about the mounting surface and about power at the intended position. Mark each figure as confirmed or assumed rather than leaving the provider to decide which is which.

The second half is paperwork and framing. Send the written property or lease sign criteria, or a statement that none were provided; original drawings, prior permits, and previous vendor records, or a statement that they are missing; vector artwork with fonts outlined and a named color reference for every element; site access notes covering sidewalk conditions, parking, overhead obstructions, and business hours; whether this is a new sign, a replacement, or a change to something already installed; and a target timeframe treated as a planning input rather than a committed date.

Reviewing outdoor and exterior sign options can help you describe the sign type, mounting style, and illumination approach you have in mind. It does not determine what is permitted at your address, and it does not settle the property approval, local review, structural, electrical, or installation requirements for your project.

Before you approve anything for production

The last review before release is a comparison between the drawing and the address it was drawn for. Run each check against this building rather than against the design in the abstract.

  • Confirm the legal business name, spelling, suite or unit number, and phone number as the property's own records state them, since a unit designation on a lease and the one used on the street are not always the same.
  • Match the dimensions on the drawing to the dimensions in the quote, and keep overall size separate from the visible area.
  • Compare every color against the agreed reference rather than its appearance on a screen.
  • Confirm the sign was drawn against the elevation measured at this address, not against a standard drawing from another storefront.
  • Get the expected night appearance stated in writing for every illuminated element, and read it against the after-dark photographs of the block you took earlier.
  • Ask how a change in site findings, property approval, or local review at this address would affect both scope and price.

If you use the Design Studio, it helps create a realistic preliminary sign mockup for exploring layout, scale, placement, and visual direction before a production quote. It is not a final proof, engineering drawing, permit set, structural or electrical document, fabrication file, installation plan, code document, or promise of installed appearance.

Signage.com is a Philadelphia-based custom signage company. That does not by itself determine who performs installation, electrical work, structural evaluation, or local filing at your address. Those responsibilities are project-specific and should be confirmed in a written quote before you rely on them.

Requirements vary by property, reviewing authority, and project scope. Treat this as planning guidance and confirm final requirements before production or installation.

Next step: Assemble one package for the address: the elevation photographs and measurements, the written property sign criteria, what is known about the mounting surface and available power, vector artwork with named color references, your site access notes, and the date you need the sign working. Then take the quote-preparation next step and attach it. A request built on the building that actually exists gives a provider a real scope to price, and gives you a comparison that holds up when the second quote arrives.

Hassan Qureshi, CEO of Signage.com

About the author

Hassan Qureshi is the CEO of Signage.com. With over 10 years of signage industry experience, he helps business owners and multi-location teams make clearer decisions around sign type, materials, lighting, visibility, mockups, and quote preparation. In 2026, he was recognized as a Top Young Sign Maker by Sign Builder Illustrated.

Updated on